Master Matchmakers® Leaders An Application: Enjoy Lab® Verifies The Dates Before You Decide To Meet

The brief Version: From 2009 to 2013, expert matchmakers JoAnn and Steve Ward managed VH1’s “Tough adore.” Throughout six seasons, this mother-and-son duo showcased their unique skill for motivating, suggesting, and quite often giving an actuality check to prospects shopping for really love. When not in tv show business, the duo operates Master Matchmakers to greatly help singles find a relationship through matchmaking and day coaching. Master Matchmakers provides individualized guidance and vetted matches to singles across the country. Today, the group in addition has innovated a mobile software called admiration Lab that authenticates the identity of a stranger before you go on a night out together. In all respects of dating, the Ward family members helps higher truthfulness and count on.


In 2003, Steve Ward believed he was on his method to getting a financial investment banker. He had been 22, only out-of-school, and going to begin their job, but first he decided to help his mommy around with her matchmaking business.

JoAnn Ward had a talent for coping with individuals, not with innovation. She was still utilizing filing cabinets, and her boy wanted to update the lady to an internet database and internet site. He envisioned that it is a fast job. Then, whenever a prospective client requested him for a male’s perspective, the guy conducted his first intake meeting and started initially to recommend fits.

He came across using client and paired their through to an initial go out. She along with her big date struck it off and were soon involved getting hitched. Steve’s initial introduction had been a rousing success, and simply like this he was addicted.

An additional generation matchmaker and CEO at Master Matchmakers, Steve guides folks toward rewarding connections with sincerity and authenticity. He’s well-practiced at giving guidance to singles. Alongside their mother, he co-authored a novel called “Crash program crazy.” In every his endeavors, the guy hopes to enhance the internet dating knowledge for singles.

Master Matchmakers performs face to face interviews and background checks to carefully learn consumers before sending all of them out on a date. Qualified mentors and licensed therapists become personal coaches and a passionate staff of full time matchmakers work side-by-side by using these coaches assuring scrupulous, hand-selected introductions coupled with customized information from many years of expert knowledge.

With the aid of a commonly viewed Television program, “Tough Love,” this little local matchmaker widened into a nationwide boutique, providing singles in every 50 states.

“We’re taking on panel anywhere from 20 to 40 new business a month now,” Steve stated. “We have now developed into a full level solution with the capacity of helping anybody who labors crazy.”

nowadays, through the use of innovation to improve the online dating lifetime of singles, Steve provides pioneered a cellular application called like Lab, that may validate an individual’s image, authenticate their own identification with a personal expertise test or mobile search, and manage a criminal record search too.

“in a day and age of meeting over cellular first when considering dating, we designed fancy Lab to present depend on as a site towards the whole matchmaking business,” Steve revealed, “but also for those interested in a high-touch, personal expertise we shall always give all of our best-in-class, individual training and specialist matchmaking solutions.”

Steve and JoAnn Honed Their Date training through “Tough Love”

Upon signing up for Master Matchmakers, Steve made use of their company instinct, social intuition, and flair for telling it like it is to showcase everything a matchmaker tends to be and carry out. As a result, the guy along with his family members eventually garnered much promotion and interest, culminating in VH1’s real life tv program “Hard adore,” which ran for six months.

From 2009 to 2013, Steve with his mom hosted and created this tv show about singles and lovers in various phases of online dating and commitment crises. They’re clear-cut people that can get outcomes.

“Thank you such for directing me over the ‘dating journey’ that triggered Ryan. We’re thus delighted. The guy contributes such to living that I would be unable to generate by yourself. We never ever believed in soulmates before, but son in the morning I a believer today!” — Maya, a Master Matchmakers customer

After season one, Steve respected the helpfulness of a love bootcamp, of hearing from an individual who will tell you the truth about yourself as well as your interactions. The guy made a decision to add a night out together coaching solution to fit and bolster their unique matchmaking.

“We wished to provide renewable options we could include worth to someone’s relationship,” the guy informed united states. “We started to develop an application that individuals thought was really special and personalized, using the method we had been known for: hard love.”

The interest in the television tv series in addition to growth of the online world at the time enabled Master Matchmakers to syndicate their solutions all over the country.

Date Coaching, coordinating, and Vetting for individuals throughout 50 States

Master Matchmakers has evolved quite a bit since 2003, when posting and transmitting pictures via some type of computer ended up being boring and troublesome. In the past, it was a market standard that matchmakers wouldn’t show their customers images of their potential go out. The consumer must trust their particular specialist examination of attractiveness and being compatible.

Now scientific advances enable Steve with his group to dig more deeply and offer so much more than simply an image. As a result of the past detail, these matchmakers wish to know every little thing to enable them to make an informed match. A full bio and history check is standard functioning procedure for this exclusive matchmaker.

Delivering personalized service into the whole country, the Ward family has the capacity to help countless qualified singles get the person regarding dreams.

An egalitarian matchmaker, Steve denies the thought of an antiquated business structure in which males pay inflated rates to meet up with women who pay absolutely nothing. Master Matchmakers treats women pretty and pleasantly.

“we serve a high-end lady,” Steve said. “we serve ladies who are highly inspired, profitable, appealing, educated, and looking to fulfill their particular equivalent or much better.”

Date Coaching

In his time training, Steve sets an emphasis on knowing options being open to acting on them. The guy encourages self-awareness, perhaps not self-consciousness. The guy covers shifting the paradigm and removing self-imposed barriers so the client is able to fulfill “one.”

“My mentoring gives them the capacity to maximize the opportunities which come their particular means in order to see those options,” he explained. “I’m a numbers guy, so it is everything about regularity and readiness.”

The guy with his group of educated mentors meet face to face to understand designs, break poor habits, and also make a plan for how to find, type, and sustain a great relationship. It’s no surprise the website defines date mentors as “the blade and shield in your relationship.”

“In most cases we simply focus on helping individuals broaden their particular minds,” Steve stated, “to try to think about exactly why it could work– not precisely why it’s not going to operate.”


These matchmakers recommend individually. Work would be to organize introductions with appropriate and vetted individuals. Consumers agree upon a specific amount of introductions beforehand, additionally the matchmakers produce a tailored strategy backed by years of expertise when you look at the relationship online game.

“we are extremely tactical about any of it,” Steve said, “and then we provide feedback as you go along. We provide the client sincere positive critique they would not get various other method.”

Master Matchmakers grab their time interviewing and receiving to understand their customers so that they can make smarter suits. The point, Steve mentioned matter-of-factly, is to find rid of the client by combining all of them with a compatible match.

Sometimes what this means is giving some advice (or a strongly worded reality check) to customers. The outlook regarding the solitary is just as important just like the individuality regarding time.

Also important, Steve told all of us, will be the power to talk practical objectives. “I’ve learned through the years to walk a fine line between offering somebody wish and giving some body delusions.”

Background Checks

Before accepting any customer, Master Matchmakers thoroughly investigates see your face’s background. For example many techniques from social media pages to criminal background. The team has actually a great deal of information at their own fingertips to make certain that almost all their consumers take the up-and-up.

“definitely and out, we have the best standard of immediate access to controlled information — over another matchmaker in the united states,” Steve boasted. “We’re generally, for several intents and purposes, private investigators.”

Grasp Matchmakers just presents folks after vetting their own history. Anyone who signals on agrees to such an arrangement. Fostering count on and honesty, these matchmakers make certain their customers tend to be upstanding individuals worth getting matched. This excellent function provides group an aggressive edge for singles searching for some added protection and in-depth analysis.

“We have now integrated plenty of technology over the last four years,” Steve mentioned. “which allows you to-do our jobs more effectively and efficiently than many other matchmakers available.”

Love Lab Uses Background Checks maintain Daters Safe

Recently, Steve has had on an ambitious endeavor, generating a matchmaking resource for singles. He’s used the confirmation technologies used by Master Matchmakers and condensed it down into a mobile application labeled as like Lab. Now everyone can look online to verify the identity of a romantic date before conference personally.

This really is an important product for singles just who set by themselves in danger by happening a romantic date with some one they don’t really actually know.

“we wish to be a directory,” Steve revealed, “to make sure that online dating pages and simply help people get more value away from every one of these applications and solutions.”

Love Lab uses Master Matchmakers’ vetting processes to bring the modern dater some comfort. Before going on a date, users can login discover if someone is actually who they promise as (and what they state they resemble).  This cost-free cellular app was launched in September 2013 and contains been increasing its get to since.

“We’re in the middle of an evolution in our item,” Steve said. “we need to be an independent confirmation service for the whole dating sector.”

The app lets users self-verify their very own identity and look up on the identity of somebody else. Shortly you can enter a phone number, current email address, or username involving a Love Lab profile to see if someone you met on the web was already verified. Everybody must validate unique details. It is possible to verify your pictures, for-instance, by using and posting an immediate selfie to Love Lab that’s assessed and versus your own profile images for likeness.

With a thorough and careful confirmation process, these online dating innovators hope to produce a product or service that decreases the dishonesty, fraudulence, and risk widespread in online dating sites.

“I’m not very worried about generating loads of cash straight away. I am truly establishing something that people are likely to desire to use and recommend — and something that solves a rather severe issue.”

The Master Matchmakers Team Provides a Close-Knit, household Feel

Master Matchmakers is actually a family-run company. JoAnn Ward may be the chairman, her boy is the CEO, along with her child may be the Executive Director of Client Relations. Quite a few of their particular matchmakers and big date mentors have-been aided by the business for years and are generally profoundly purchased the prosperity of every customer.

“We operate Master Matchmakers like children. We’ve got a really boutique-style method,” Steve demonstrated, including, “My personal mom has always said that the one thing that innovation are unable to change is quite private solution.”

JoAnn provides a radiant individuality that establishes the tone for your company in general. The Ward family members is all about advising it adore it is and assisting individuals by being immediate.

“We simply take the same share with the obligation when you look at the business,” Steve said, “but she’s even more tangled up in manufacturing the achievements inside our customer’s lives.”

Recently, Steve has brought more of a step right back from customer work to focus on the improvement the Master Matchmakers business and development on the appreciate Lab program. The guy allows his mother do the reins from the client area, despite the fact that they don’t always concur towards the proper method.

“There is disagreements with regards to all of our clients on a regular basis actually,” the guy stated good-naturedly. “If we disagree, though, i allow her to win because we made a great deal a long time ago that she would have last proclaim during the matchmaking business and I also will have final say regarding activity endeavors.”

That agreement seems are useful to all involved â€” this mother-son team bills both off to give daters personalized help and scientific convenience.

Triumph is determined by just how Delighted the customers Are

Over the years, Steve has actually experienced numerous success stories of pleased couples who came across, fused, and discovered love compliment of Master Matchmakers. Their particular customer reviews page is filled with testimonials from pleased customers.

“let me genuinely believe that 99per cent of the people just who hired me personally should do every thing once more,” he said, “and that I’m pleased with that.”

The guy told all of us about a certain young woman who was simply smart and effective however in demand for some assistance in her sex life. Steve took this lady on as litigant and began instructing their getting more open-minded. The guy paired her with a few solitary men but hadn’t found an ideal match.

To achieve insight into the woman character, Steve requested the lady to produce your own reference page. Her response surprised him. “She felt comfy adequate to head to an ex who had been already remarried,” he recalled. “She actually opened to him and let him know that she’s going right through this experience, doing some soul-searching and highlighting about what she could perform in different ways in order to satisfy ‘the one.'”

The woman ex finished up supplying the girl pathway back into love. The guy recommended she meet a buddy of his. The catch had been that the pal lived-in Seattle while she lived in nyc. However, she’d already been coached become open-minded to possibilities, very she approved provide it with chances. After some effective times, she finished up moving to end up being nearer to this guy, that is today her fiancé.

“She provided me with this breathtaking recommendation for conference this individual,” Steve said. “the fact i really could ultimately impact someone to make sure that, actually without adding her to ‘the one,’ she nevertheless credits me — in my opinion, this is certainly one thing to be proud of.”

Master Matchmakers Blends individual provider With Technology

Instead to become an investment banker, Steve Ward has used his skills as a businessman, representative, matchmaker, and day coach to push Master Matchmakers in to the technological age. Their own recently created software, appreciate Lab, could be the alternative in providing singles a secure matchmaking atmosphere with comprehensive background records searches.

“We’re in a position to look into some people’s background really carefully — way more carefully than just about any some other matchmaker available to choose from,” Steve stated. “I’ve basically shrunk that innovation into fancy Lab, but Master Matchmakers however uses it for the consumers’ reasons too.”

With upfront information, hand-picked suits, and verified times, Steve looks to corner the business on internet dating from beginning to end.

“All of our focus is actually having the ability to offer useful sources to people for the whole matchmaking ecosystem,” he mentioned. When the high praises of his former customers tend to be any indication, he’s been immensely profitable thus far.

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